Effective September 27th, 2026

Privacy Policy

Skyward (“Skyward,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains what information we collect, how we use it, and how we protect it when you use the Skyward website, web application, and mobile application (collectively, the “Service”).

1. Information We Collect

Depending on how you use Skyward, we may collect:

  • Name
  • Email address
  • Payment information
  • IP address
  • Cookies and similar technologies

We may also store information and content you choose to enter into the Service, including your household’s family member profiles, events, and uploaded photos.

2. How We Use Your Information

We use information we collect to:

  • Provide and operate Skyward;
  • Create and maintain your account;
  • Process payments and orders;
  • Store your household’s agenda and show it on displays you pair;
  • Maintain and secure the Service;
  • Detect, investigate, and prevent abuse or unauthorized activity;
  • Respond to requests and provide customer support; and
  • Comply with applicable legal obligations.

3. Paired Displays

When you pair a display, it receives a credential that lets it read your household’s agenda, including family member names and events, until you revoke it. Anyone who can see the screen can read what it shows.

4. Cookies

Skyward uses cookies and similar technologies to operate the website, maintain functionality, and understand basic usage of the Service.

You can control or disable cookies through your browser settings, although doing so may affect certain features of Skyward.

5. Third-Party Services

Skyward uses certain third-party services to operate and protect the Service. These services may receive information such as your IP address when your browser interacts with them.

Umami

We use Umami to understand basic usage of the Service, such as which pages are visited and which buttons and links are used. Umami does not use cookies. When you view a page or use a button or link, your browser sends Umami the page address, the referring page, the name of that button or link, your screen size, language and browser type, and Umami receives your IP address as part of that request. We do not send what you type, such as event or family member names. We remove security tokens from page addresses before they are sent. When you are signed in, we also send an identifier for your account, which is a random code and not your email address, so that your visits can be linked together.

These third-party services process information according to their own privacy policies and terms.

6. Payment Information

If you purchase a paid product or subscription, payment information may be collected and processed as necessary to complete the transaction.

We use payment information for payment and order processing. We do not sell your payment information.

7. Data Sharing

We do not sell your personal information.

We may use third-party service providers when necessary to operate Skyward, including providers for hosting, payment processing, authentication, email delivery, security, and other essential infrastructure.

These providers may process information, including IP addresses, as necessary to provide their services.

We may also disclose information when required by law, legal process, or when reasonably necessary to protect the rights, safety, and security of Skyward, our users, or others.

8. Data Retention and Deletion

We retain information for as long as reasonably necessary to provide the Service, fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements.

When you delete content, we may retain limited copies for a reasonable period in backups or where necessary for security, fraud prevention, moderation, legal compliance, or other legitimate purposes.

9. Children’s Privacy

Skyward is not intended for children under 13, and we do not knowingly collect personal information from children under 13.

If you believe a child has provided us with personal information, please contact us athey@packedskyward.com so we can take appropriate action.

10. Data Security

We take reasonable measures to protect information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no website or internet transmission can be guaranteed to be completely secure.

11. Your Privacy Choices

Depending on where you live, you may have certain rights regarding your personal information, including rights to access, correct, or delete information we hold about you.

To make a privacy-related request, contact us at hey@packedskyward.com.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

When we make changes, we will update the effective date at the top of this Privacy Policy. You are responsible for reviewing the Privacy Policy periodically to stay informed about our practices.

We do not guarantee that we will provide individual notice of changes.

13. Contact Us

If you have questions about this Privacy Policy or how Skyward handles your information, contact us at:

hey@packedskyward.com